Nov 6, 2018
Building an audience in the
highly contested fitness industry is not easy, but it’s essential
if you’re going to create a business and life on your
In this episode, The Lean
Machines, Leon and John give us an insight into how they went from
carpenters and roof tilers who created content in their lunch
breaks, to full time YouTube and Instagram influencers with a
Here is a glance at what you’ll
learn from Leon and John in this episode :
you should aim to create freedom in your life.
drawback of coaching online.
to monetise a social media following.
you should follow your passion, and not money or
importance of knowing your personal strengths and
becoming a busy PT should not be your goal.
business is different when working with a partner.
understanding your worth is so important.
engagement and demographic is better than views for your
your authenticity is crucial for long term business
to create relevant content.